{"id":3342,"date":"2018-10-05T11:31:46","date_gmt":"2018-10-05T09:31:46","guid":{"rendered":"http:\/\/ebm.si\/zw\/o\/?p=3342"},"modified":"2018-10-27T14:40:13","modified_gmt":"2018-10-27T12:40:13","slug":"freiburgcup","status":"publish","type":"post","link":"https:\/\/ebm.si\/zw\/o\/2018\/freiburgcup\/","title":{"rendered":"FreiburgCup"},"content":{"rendered":"

Zgodba FreiburgCup (Freiburg\u0161kega lon\u010dka) ali kako se je mesto znebilo kavnih lon\u010dkov za enkratno\u00a0uporabo dokazuje, da so Zero Waste alternative lahko uspe\u0161ne tudi v praksi.<\/p>\n

\"\"<\/p>\n

Freiburg \u0161teje 250.000\u00a0me\u0161\u010danov, meji na turisti\u010dno pokrajino \u010crni gozd in se zaradi svojih \u0161tevilnih ekolo\u0161ko usmerjenih\u00a0uspe\u0161nih praks ponosno pona\u0161a z nazivom \u00bbNajbolj zeleno mesto Nem\u010dije\u00ab. Kot ostala evropska\u00a0mesta s hitrim na\u010dinom \u017eivljenja, pa je tudi njih preplavil sodoben urbani trend pitja kave na poti\u00a0(eng. \u00bbCoffee to go\u00ab) in vzporedno z njim se je pojavila poplava priro\u010dnih lon\u010dkov za enkratno\u00a0uporabo. Utopi\u010den prvi vtis in laskavi naziv Freiburga je tako ob stilu \u017eivljenja \u00bbuporabi in odvrzi\u00ab\u00a0hitro bledel.<\/p>\n

\u017dupan Dieter Salomon je te\u017eavo zaznal, jo sprejel kot izziv in se zavzel za posebno kampanjo v sklopu\u00a0Evropskega tedna zmanj\u0161evanja odpadkov 2016. V sodelovanju z ASF, javnim podjetjem, ki je\u00a0zadol\u017eeno za \u010distilna dela ter zbiranje, obdelavo in prepre\u010devanje odpadkov, je v roku \u0161tirih mesecev\u00a0na\u0161el re\u0161itev. Logi\u010dno alternativo so videli v povratnih kavnih lon\u010dkih. Projekt je\u00a0zaradi dobrega odziva prebivalcev in velikega zanimanja medijev novembra 2016 tudi uradno za\u017eivel\u00a0pod imenom FreiburgCup<\/a>.<\/p>\n

In kako deluje? ASF brez pla\u010dila zagotovi lon\u010dke za ponovno uporabo vsem\u00a0kavarnam in trgovinam, ki so vklju\u010dene v sistem FreiburgCup. Promocijo le teh \u0161irijo s plakati in
\nnalepkami, ki nagovarjajo kupce k njihovi uporabi. Podjetje spodbuja, da se uporaba nepovratnih\u00a0lon\u010dkov popolnoma opusti, vendar je izbira nazadnje prepu\u0161\u010dena samemu potro\u0161niku. Z izbiro\u00a0FreiburgCup kupec vpla\u010da var\u0161\u010dino v vi\u0161ini enega evra, znesek pa mu je povrnjen ob vrnitvi lon\u010dka v\u00a0katerikoli sodelujo\u010di trgovini ali kavarni, te pa tudi poskrbijo, da se vrnjeni lon\u010dki ustrezno operejo in\u00a0pripravijo za nadaljnjo uporabo.<\/p>\n

V primeru da posamezni prodajalni lon\u010dkov zmanjka, podjetje\u00a0priskrbi nove, vendar se je v praksi izkazalo, da sistem kro\u017eenja lon\u010dkov deluje v ravnovesju.\u00a0Podjetju ASF je tako uspelo po letu in pol od zagona projekta dose\u010di tri glavne cilje: potro\u0161nikom je\u00a0ponujena alternativa lon\u010dkom za enkratno uporabo, zahvaljujo\u010d alternativi se je zmanj\u0161alo smetenje\u00a0v mestu, FreiburgCup pa je tudi znatno pripomogel k ozave\u0161\u010danju o problematiki kavnih lon\u010dkov za\u00a0enkratno uporabo in potrebi po spopadu z njimi.<\/p>\n

Prevod: Anja Ba\u0161in, vir: Zero Waste Europe<\/a><\/em><\/p>\n

Projekt Plastika na\u0161a vsakdanja delno financira<\/p>\n

\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

Zgodba FreiburgCup (Freiburg\u0161kega lon\u010dka) ali kako se je mesto znebilo kavnih lon\u010dkov za enkratno\u00a0uporabo dokazuje, da so Zero Waste alternative lahko uspe\u0161ne tudi v praksi. Freiburg \u0161teje 250.000\u00a0me\u0161\u010danov, meji na turisti\u010dno pokrajino \u010crni gozd in se zaradi svojih \u0161tevilnih ekolo\u0161ko usmerjenih\u00a0uspe\u0161nih praks ponosno pona\u0161a z nazivom \u00bbNajbolj zeleno mesto Nem\u010dije\u00ab. Kot ostala evropska\u00a0mesta s hitrim… <\/p>\n

<\/div>\n

Preberi ve\u010d<\/a><\/p>\n","protected":false},"author":2,"featured_media":3345,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,7,46],"tags":[48,47,49],"class_list":["post-3342","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dobre-prakse","category-novice","category-plastika","tag-coffee-to-go","tag-freiburgcup","tag-kava-za-sabo"],"yoast_head":"\nFreiburgCup - Zero Waste Slovenija<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ebm.si\/zw\/o\/2018\/freiburgcup\/\" \/>\n<meta property=\"og:locale\" content=\"sl_SI\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FreiburgCup - Zero Waste Slovenija\" \/>\n<meta property=\"og:description\" content=\"Zgodba FreiburgCup (Freiburg\u0161kega lon\u010dka) ali kako se je mesto znebilo kavnih lon\u010dkov za enkratno\u00a0uporabo dokazuje, da so Zero Waste alternative lahko uspe\u0161ne tudi v praksi. Freiburg \u0161teje 250.000\u00a0me\u0161\u010danov, meji na turisti\u010dno pokrajino \u010crni gozd in se zaradi svojih \u0161tevilnih ekolo\u0161ko usmerjenih\u00a0uspe\u0161nih praks ponosno pona\u0161a z nazivom \u00bbNajbolj zeleno mesto Nem\u010dije\u00ab. Kot ostala evropska\u00a0mesta s hitrim... 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